I don't believe you can attempt to be viral in a marketing campaign. Rather you can, but its up to the folks who see your adverts to spread it. And when it works. It works hard.
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This is the opposite of telling the whole story. A trailer that decidedly tells you nothing about the story. Attempt at intrigue through the anti-teaser. An "I'm not telling" ... Watch >
They should be called leaders.
We know them as trailers, but they don't trail anything; they play before the movie, not after it. The name dates to their earliest incarnation, ... Read >
